People ask me why I love working for the technology company. I don’t just work for any technology company, mind you; I work for Intel – a company which mission is to connect people throughout the globe and to enrich their lives through technology. That’s why when I see breathtaking creations that technology gives life to I feel like I am a small part of the inspiration. One of those amazing creations is String Theory.
String Theory is a collaborative ensemble of musicians and dancers that utilize invented instruments and sonic sculpture to create their unique performance landscape and sonic footprint. They are well known for their large-scale performance installations that transform environments and architecture into giant musical instruments. It is truly extraordinary to watch - the instruments that have extended up to 800 feet transforming architecture into giant musical instruments.
The ensemble was founded by instrument designer, builder and composer, Luke Rothschild and his wife Holly and their friend and cellist Joseph Harvey. They predominantly write their own music and Holly choreographs the dance pieces that accompany the performance.
When I asked Luke where the idea for the band came from, he said that the sound and look come from the intersecting circles of artists: dance community, fine arts community and music community. “It’s all about intersections and connections. We are connecting to the architecture and ideally through our performance to the audience.” I couldn’t help but think that there is a magical correlation between the band’s origin and its mission and Intel’s higher purpose.
“We have been around a decade,” says Luke.” We’ve grown with the technology.” Without technology, he notes, Sting Theory’s music wouldn’t be embellished and acoustic sounds enriched, it wouldn’t be able to reach a broad audience.
“We feel passionate about writing our music and choreographing our dance pieces. The way we stay inspired by life is by being open to new ideas and possibilities,” Luke continues. What sparks the ideas? The team tries to find windows where “your mind and your soul are open to listening to the voice of the muse.” And the opportunities are endless. Since the team works at the convergence of dance, music, and sculptural environments, there is a lot of stylistic diversity within each one of those environments to draw inspiration from.
If you want to be inspired, watch this: