Like Your Mobile Device? Get Ready to Love It

Like Your Mobile Device? Get Ready to Love It

5 Ways Intel is Transforming Tablets & Phones

Strap in, power up, and prepare to go faster with more agility than you ever thought possible. No longer just a shimmer in the rearview mirror, Intel is accelerating mobility beyond the fast lane. And we want you – and the galloping rise of global smartphone, tablet and 2-in-1 users – to join us for the ride.

Let’s face it: we’re done with crashing apps, hot devices, endless buffering and the constant search for a place to plug in. We want our mobile devices to be faster, sleeker, easier to use, more secure and, well, more mobile. Increasingly we depend on our smartphones, tablets, Ultrabooks, all-in-ones (AIO) and 2-in-1s. Things like large storage capacity, long battery life and responsive performance are becoming even more important as we watch movies, play games, do business, share photos and videos from almost anywhere. We don’t just want our mobile devices to be good; we want them to be smart, more intuitive, better. As personal and business lifestyles evolve, our mobile device needs evolve – and no one wants to wait for them to catch up. New mobile technologies from Intel are designed to help mobile devices meet our needs today, and evolve to meet our needs in the future.

Leaders Focus on Mobility

Discerning what users really need now and in the future is what fuels Intel innovation. It’s why Intel spends tens of billions on research and development, relentless designing, testing and building technologies for the masses. And it’s the reason why Intel’s new CEO Brian Krzanich and President Renée James (pictured below) are focusing the company on mobile computing innovation.

“Innovation and industry transformation are happening more rapidly than ever before, which play to Intel’s strengths,” said Krzanich. “We plan to shape and lead in all areas of computing.”

It’s What’s Inside That Counts

Most of us are more interested in knowing what our smartphone or tablet can do rather than how it does it. But to create great experiential technology, Intel knows that what’s inside – quality components designed to work together – is ultimately most important.

As the leader in server and traditional PC processors now powering both Android and Windows tablets, Intel helps developers create innovative smartphones, tablets and data centers that are state of the art today and capable of evolving to meet future needs.

For example, at IDF, Intel introduced users to its latest processor designed for tablets, code-named Bay Trail. It is Intel’s first 22-nanometer transistor powered system-on-a-chip (SoC) processor built using Intel’s Silvermont architecture. It’s designed to make experiences on Android and Windows tablets faster and more flexible, with lower power consumption and improved battery life compared with previous Intel chips for tablets. That kind of dexterity gives device makers more creative leeway to push the boundaries for new hardware designs.  

Top 5 Reasons To Get Excited

With Bay Trail and the number of new innovations Intel is bringing to the mobile party, consumers can expect some exciting benefits.

  1. Longer Battery Life – Imagine flying from LA to New York (and then back again) without ever having to plug in. In fact, you’ll have plenty of juice left over before needing to find an outlet. Intel’s new low-power processors offer up to 3x more battery life than previous iterations, giving users an entire work day of battery life.
  2. Slim, Sleeker Designs – Look for advancements in laptops, Ultrabooks, all-in-ones (AOI) and 2-in-1s that can run on either Android or Windows. They are thinner, lighter and more adaptable for personal and business users.
  3. All Day Performance – Tablets that can, literally, give you PC performance in the palm of your hand. Expect swifter web browsing, slicker app engagement and intuitive multitasking.
  4. Enhanced Security – Lower power, high-performance processor are designed to deliver even more robust security.
  5. Flexibility – It’s clear that mobile technology has become more prevalent in our personal and business lives. Intel’s new series of processors show that it’s a new era in mobility – we can truly have mobile devices to suit our needs.  
Human needs and desires are what ultimately inspire new, successful technologies. These new Intel innovation are bringing new levels of performance to the world of mobility computing. So strap in; get ready. The future is happening now. 

More on IDF 2013: